Uruz:

Also Known As: Uraz, Uros, Ur

Keywords: Beginnings, Spirituality, Opportunity

The rune represents aurochs or wild bison like animals. As it took great strength, courage and speed to tackle these animals, this rune is associated with the hunting ability of a hunter. It shows highly energetic, bold and challenging personality. It also heals physical and mental illnesses.
This is the rune of inner strength, harmony and peace. It also brings about new business opportunities and realization of goals. This is the time to tackle new challenges and make new beginnings.

Reversed or Merkstave:
When reversed it indicates ill health. With a positive rune, it warns one to be careful and not allow opportunities to slip by. With a negative rune it is advisable to let go of certain opportunities. Life may seem dull and without challenges but it is up to you to overcome this.

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ÜRUZ, AUROCHS
Anglo-Saxon: UR
Germanic: Uraz (Uruz)
Gothic: Urus
Norse: Úr
Anglo-Saxon: Ur
Icelandic: Úr
Norwegian: Ur

Aurochs is a species of wild ox that lived in the European forests. By the 1600’s it was hunted to extinction. This rune is the cosmic seed, beginnings and origins. It is masculine in nature and gives strength, endurance and athleticism. It is a rune of courage and boldness, freedom and rebellion. Ur represents the horn or the erect phallus, resurrection, life after death. Coming, being and passing away.
White Magick: Incites action, sexual potency. Freedom.
Black Magick: Used to threaten and destroy.
Magick: transfer of energies, used for projecting or drawing in of energy. Repeated use of the rune will gradually increase the amounts of energy one can handle at any given time. Helps in the growth of one’s own reserves of power. When using Fa with another rune, it works to increase the power of any rune it is used with for good or ill. Adepts can combine the forces of Fa with the forces of Isa (fire and ice), but this could prove disastrous for the uninitiated. Green and shimmering gold work well with the energies of this rune.