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Pravin Kumar
Age: 64 Zodiac: 
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Posted: Mon Apr 26, 2010 11:41 am |
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Very often we see our friends, neighbors, relatives buy some new item and we feel like competing with them by purchasing similar or higher version of that item.
We do not understand the actual necessity or value for money. Some times it is our ego or pressure from family members. Should we blindly do it or think like an educated person?
Please check our friend Dinesh in the attachment and decide yourself for future activities. Money saved is money earned.
The Status Badge Game
In today’s materialistic society most of us have been conditioned to make snap judgments about a person’s level of success based on the ’status badges’ that they own and display.
These status badges include the sunglasses they own, the watch on their arm, the car they drive, the handbag they carry and the shoes they wear.
The big problem with this ‘Status Badge Game’ is that in an attempt to look successful to others, many people fall into the trap of purchasing status badges instead of managing their money wisely in order to achieve true financial independence.
One of the best decisions you can ever make for yourself and your family is to elect not to play the Status Badge Game.
Let’s take a look at an example that illustrates what this means in the real world.
After a well planned activity for three years of saving, Mr. Dinesh took his family to Europe for a leisure tour.
Dinesh was looking to purchase a new pair of sunglasses. After looking around the local shopping center he identified three options:
Dinesh began his decision making process by excluding the cheap sunglasses because they did not have a UV Rating and he was not prepared to compromise his health to save a few dollars.
The Ocean gear glasses were sturdy, had the highest UV Protection Rating possible and came with a 1 year guarantee. To Dinesh’s way of thinking these glasses represented good value for money.
The Monage glasses were also well made and had the highest UR Protection Rating. However, they were also $210.05 more expensive than the Ocean gear glasses. Dinesh realized that this difference in price was the cost of the ’status badge’ associated with wearing the Monage brand.
Since Dinesh and his wife had decided not to play the Status Badge Game, he bought the Ocean gear glasses and kept the $210.05 cost of the status badge in his bank account.
It’s important to note that deciding not to play the Status Badge Game is not about becoming a cheap miser who refuses to spend a cent.
Instead, it is about identifying items that represent good value for money without paying the large overheads necessary to accumulate high status badges. Always remember to:
“Shop for Value Not Status”
By applying this simple financial philosophy to your personal items, your clothes, your car, your mobile and your home you can save many thousands of Rupees over your lifetime. You can then redirect this money into acquiring income producing assets and enjoying meaningful life experiences with the people you love.
So today I’d like to encourage you to see the Status Badge Game for what it really is – An elaborate conditioning process devised by savvy marketers attempting to maximize company profits.
As soon as you understand this and make the decision not to play the Status Badge Game, your whole perspective will shift. You will find yourself free of the burden of ‘keeping up with the Joneses’ and will soon be on the path to achieving true financial freedom.
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